Privacy Policy

This Notice applies to information we collect when you access or use our technology platforms (including, without limitation, our website and mobile applications), shop in our mobile store, engage with us via social media, or when you otherwise interact with us. By providing us with your Personal Information (as defined below) or otherwise interacting with us, you consent to the collection, use and disclosure of such information in accordance with this Notice.We will not ask for your personal information to be a requirement other than for ordering information. We will not share this information with other sites. You will have a choice to let us have your email or phone number for additional use such as promotions or product updates.

"Personal Information" is information that may be used to identify you, such as your name, e-mail address, telephone number, home address, or payment information (e.g., account information or credit card number).


We may collect Personal Information when you interact with Wild Roots Boutique, such as when you:

  • Purchase or return merchandise;
  • Consent to receive our promotional email, SMS/text messages, or other communications;
  • Visit or register through our site or pop-up location;
  • Participate in our contests, sweepstakes or promotions;
  • Contact our Customer Service, or otherwise contact us with a comment, question or complaint;

Purchasing or returning merchandise. When you purchase or return merchandise through Wild Roots Live Free Boutique4, we collect and use the Personal Information that you provide, such as your order, contact, shipping and payment information, for the purposes of fulfilling your order, processing your return, and updating you on the status of your order/return.

Promotional email / SMS/text messages. When you consent to receive information from us such as promotional emails or SMS/text messages, we collect and use your contact information for the purposes of fulfilling your request. You can unsubscribe from promotional communications by following the instructions in the message.

We also collect certain information on our web site and social media platforms automatically, such as:

  • Usage Information. Whenever you visit or interact with our Platforms, we, as well as our vendors and/or service providers (collectively, "Vendors"), may use a variety of technologies that automatically or passively collect information ("Automated Technologies") about how the Platforms are navigated, accessed and used ("Usage Information"). Usage Information may include browser type, device type and characteristics, Device Identifiers (as defined below), operating system, application version, the pages served, the time/date, your geo-location, the preceding page views, and your use of and pathway through the Platforms.
  • Device Identifier. We or our Vendors may automatically collect your IP address(es) or other unique identifiers ("Device Identifier") for the "Device" (e.g., computer, mobile phone, tablet or other device) you use to access the Platforms. A Device Identifier is usually a number that is assigned to your Device when you access a Platform or its servers, permitting identification of your Device.
  • Automated Technologies. The Automated Technologies used on the Platforms to collect Usage Information include, but are not limited to, cookies (data files placed on a Device when it is used to visit the Platforms), mobile analytics software, pixel tags (a transparent graphic image, sometimes called a web beacon or tracking beacon, placed on a Platform to indicate that a page or e-mail has been viewed), and similar technologies. Both session cookies (which expire once you close your web browser) and persistent cookies (which remain on your Device, sometimes until you delete them) may be used.
    If you would prefer not to accept cookies, most browsers will allow you to: (i) change your Device browser settings to notify you when your Device receives a cookie, which lets you choose whether or not to accept it; or (ii) set your Device browser to automatically reject any cookie.
    However, please be aware that if you disable or reject cookies, some features and services on our site may not work properly, because we may not be able to recognize and associate you with your Wild Roots Boutique account.
    You can learn more about cookies by visiting, which includes additional useful information on cookies and how to block cookies using different types of browsers.

We collect this information automatically through our site for security purposes, to better understand and enhance user navigation on our site, and for marketing and analytics purposes.

Legal and Additional Disclosure. We may transfer and disclose your information to third parties to comply with a legal obligation; when we believe in good faith that the law or a governmental authority requires it; to verify or enforce applicable policies; to detect and address fraud, security or technical issues; to respond to an emergency; otherwise to protect the rights, property or security of Wild Roots Boutique or third parties, or as otherwise required or permitted by law.

Using Personal Pictures

We make it an option to send us pictures of yourself on social media modeling our products. This is not something you must do. We will not use these pictures for any additional use without permission. 

If there is an issue, please contact us by emailing: or by mail at:

Wild Roots Boutique
1556 S 400 W
Peru IN 46970